How can you invest more responsibly? 

Do you want to invest while having a positive impact on nature and society? The good news is that it is now possible to 'green' your savings. ♻️

Investing in SRI funds means investing while having a positive impact on the environment. At Birdee, we'll help you to understand and make the most of your sustainable investments. Go for it!

INVESTING AND PROTECTING THE ENVIRONMENT: ADOPTING THE RIGHT APPROACH

• Various SRI savings funds are available to you. The key is to ensure that these investments perform as well as they are certified! Here are a few important points: 
  
  - Remember to give priority to ESG (Environment, Social and Governance) funds. You can invest in this type of investment as part of an Ordinary Securities Account (CTO), a Share Savings Plan (PEA), via a life insurance policy, as part of your employee savings scheme or even as part of a Retirement Savings Plan (PER). 100% of Birdee's investments comply with ESG criteria. ✅
  
  - Make sure you invest in a cause that is close to your heart. The idea? Invest your money in companies that are fighting to protect the environment, give people access to housing and drinking water, or defend human rights. Birdee is committed to helping you choose your sustainable portfolio!
  
  - Check the investment labels for your future investments. Europe has several recognised labels: the SRI label (Ministry of Finance), the Greenfin label (Ministry of Ecological Transition, which excludes nuclear and fossil fuels from its sector), the Towards Sustainability label created by Febelfin (the Belgian federation of financial institutions), the Finansol label and the CIES label (Comité Intersyndical de l'Épargne Salariale).
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WHAT SOLUTIONS FOR SUSTAINABLE INVESTMENT?

Once you've decided to commit to a sustainable financial project, all you have to do is invest your money (well). Easier said than done, you might say! Don't panic, Birdee is here to give you some ideas.

• Call on an asset management company (Société de Gestion de Portefeuille)

It is sometimes difficult to manage investments individually. A portfolio management company can check that the companies selected comply with ESG criteria. This saves investors a lot of work. At Birdee, we guarantee sustainable investment while offering attractive returns. Trust us to manage your investments!

• Opt for portfolios dedicated to "impact" VSEs and SMEs

Give meaning to your investments by capitalising on companies with social or environmental objectives! While these investments do not guarantee a high level of capital from the outset, they do offer tax relief. Today, there are 400,000 impact companies. Birdee is committed to this approach of supporting small businesses and encourages you to allocate part of your investments to them.

• Choose a "green" SCPI

Who said that investing in property wasn't environmentally friendly? That was without taking into account the growing awareness of the notion of sustainability in real estate. There is now an SRI label to identify SCPIs (Sociétés Civiles de Placement Immobilier) committed to an environmental investment strategy. Some companies specialise in renovation, in the most carbon-neutral buildings, or in making water and energy savings.

• Invest in a forest!

What could be more practical than acquiring a forest estate to green your investments?

You'll be helping to conserve it (every year, the French forest absorbs around 50 million tonnes of CO2) and to maintain it, while promoting biodiversity in France. You can also invest in a Groupement Forestier Foncier (GFF). By doing so, you can benefit from a reduction in Income Tax (impôt sur le revenu - IR), Property Wealth Tax (Impôt sur la Fortune Immobilière - IFI) and even inheritance tax. 

So what are you waiting for? 🎉