How to combine sustainable development and investment?

Welcome to a world where finance and the planet coexist in harmony! A world where your investments thrive not only in your portfolio, but also by supporting environmentally-friendly initiatives. Sounds too good to be true? Think again! At Birdee, we make the fascinating link between sustainability and profitability to contribute to societal, ecological and environmental issues. Sit back, relax and join us in this exciting exploration. Ready to take a bold step towards an investment that really matters? Let's embark together on this enlightening journey with Birdee to understand how sustainability and investment fit together!

SUSTAINABLE DEVELOPMENT: WHAT IS IT? 🌱

Sustainable development is a concept that refers to economic and social growth that respects the environment and aims for prosperity without depleting natural resources or causing irreparable damage to our ecosystem. In other words, it's a way of optimizing growth without compromising the ability of future generations to meet their own needs. The notion of sustainable development is based on 3 essential and interdependent pillars: 

- Economic: this pillar focuses on stable, balanced economic growth. This means creating an economy that can continue to grow without causing long-term damage, while ensuring a fair distribution of wealth.
- Social: this means ensuring social equity, justice, citizen participation, education, health and respect for human rights. In short, it's about creating a society where people have access to the resources and opportunities to realize their potential.
- Environmental: here, the focus is on respecting our ecosystem and preserving biodiversity and the environment. This means minimizing the carbon footprint of human actions, protecting endangered species and conserving natural resources for future generations.

Sustainable development invites us to rethink the way we live, work and interact with our planet. It's not just about protecting the environment, but creating a world where everyone can live in dignity, prosperity and respect for nature.

🧐 And what about investing? Find out how investment is a key driver of sustainable development.

WHAT IS SUSTAINABLE INVESTMENT?

Sustainable investment, also known as Socially Responsible Investment (SRI) or ESG investment (for Environment, Social, Governance), refers to an investment strategy that takes into account not only financial return, but also environmental, social and corporate governance criteria.

Many investment funds and financial products specialize in SRI, offering investors the chance to invest their money in ways that have a positive effect on the environment and reflect their values and concerns about sustainable development.

HOW TO INVEST SUSTAINABLY WITH BIRDEE?

Sustainable investment is not simply a matter of choosing "green" companies. It's a holistic approach that takes into account the social, economic and environmental impact of investments. 

By choosing to invest with Birdee, you are opting for an approach that respects not only your financial objectives, but also your ethical and environmental values. Birdee offers you a range of investment funds that take ESG criteria into account, ensuring that your investments make a positive contribution to society and the environment. 

Thanks to advanced technology and solid financial expertise, Birdee selects the best opportunities for responsible investment, and carefully selects its partner companies to avoid greenwashing. By investing with Birdee, you're not only working for a secure financial future, you're also actively helping to build a fairer, more sustainable world. Make an informed choice and commit to tomorrow, with Birdee by your side. Invest sustainably from as little as €50!

Discover our portfolios for sustainable investing with Birdee! 🔥