Investment: a key driver of sustainable development
💡 Today's economy can no longer do without green sectors to accelerate the ecological transition. And in responsible investment, shareholder engagement is a real lever for change in renewable energy, housing, transport or waste management. We explain why and how...
INVESTING RESPONSIBLY TO REDUCE HARMFUL IMPACTS ON THE ENVIRONMENT
Over and above the return on investment criterion, supporting socially responsible investment (SRI) funds means above all giving priority to sectors such as the energy transition, health, agriculture and education.
Responsible investment is distinguished by a stock selection process that includes an assessment of ESG criteria (environment, social and governance). In short: the environmental, social and governance practices implemented by companies. Investing in responsible companies therefore automatically means acting in favour of sustainable development.
🤓 At Birdee, we believe that investing is a direct way to have an impact on our society, which is why all our portfolios are made up of responsible stocks that exclude companies active in the coal, tobacco or arms industries.
GREEN BONDS: PILLARS OF SUSTAINABLE FINANCING
Carbon taxes, environmental regulations: it's well known that many companies risk financial costs and their reputation by exploiting the planet. While some companies are content to exclude ecologically devastating companies, many green bonds are used specifically to finance projects that have a positive impact on the environment and climate. Eco-responsible buildings, electric vehicles, intelligent transport, reforestation: these high-impact activities are necessary to meet the emission reduction targets set by the European Commission.
The ecological transition is very costly, and requires massive financial support! The European Union needs 350 billion dollars of additional investment every year, to which must be added 130 billion dollars to finance other environmental objectives. The ideal goal? A global target of "zero net emissions" by 2050. It's a huge challenge!
👍 A good idea: would you like to support a responsible investment fund but have limited resources? With Birdee, you can contribute to a better world with as little as €50 invested!
Sustainable property to limit CO2 emissions
The energy-intensive property sector is responsible for many greenhouse gas emissions. In France alone, the building sector accounts for 44% of energy consumption and nearly 25% of CO2 emissions.
So, as you can see, it's vital that we take a greener approach to the environmental challenges we face. The good news is that you can invest in a sustainable property portfolio by buying rental properties or indirectly by buying shares in an SCPI (société civile de placement immobilier).
♻️ Consider the Birdee solution! Part of the funds invested is devoted to SCPIs working in the sustainable property sector. Discover our portfolios!
CAN YOU MEASURE THE IMPACT OF AN INVESTMENT?
Investing in sustainable investment funds is not enough to guarantee a 100% positive impact on the environment. According to the GIIN (Global Impact Investing Network), the investment must be "made with the intention of generating a positive return, having a measurable social and environmental impact such as reducing global warming or reducing inequalities while ensuring a financial return".
For example, Impact Investing excludes financing any company that has a negative impact on society and the environment. This is the case with our investment portfolios, which respect concrete actions that are both beneficial for the environment and financially attractive. Bingo! In no time at all, you can be a real agent of change.